Vacheron Constantin Opens Flagship Boutique In The Heart Of New York City
Exciting times for Vacheron Constantin, as the brand opens a brand new flagship boutique in the heart of New York City. Located at 28 East 57th Street, the two-story boutique serves multiple purposes. It is not only a point of sale but also a place to submerge oneself in the 265-year-old history of the brand. For this, Vacheron Constantin has dedicated a significant amount of the 4,500 square feet of floor space. There is an exhibition area that changes from time to time, displaying unique pieces from the brand's own historic collection based in Geneva.
By Martin Green
Vacheron Constantin Celebrates The 100th Anniversary Of The American 1921 With Piece Unique
The American 1921 is without a doubt one of the most charismatic watches ever made. With its square case, the crown on the top left corner, and a dial turned half a quarter to the left, it is unlike any other watch. Like no other timepiece, it represents the Roaring Twenties yet hasn't lost any of its appeal a century later. To mark this unique anniversary, Vacheron Constantin has taken upon itself to make a faithful recreation of the original American 1921. The brand only made 24 of them in their year of launch, of which one resides in Vacheron Constantin's private collection.