Haute News: Jacob & Co. And Cristiano Ronaldo Collaborate On New Ultra-Luxe Timepiece Collection

Global soccer superstar, Cristiano Ronaldo, and his brand, CR7, have joined forces with Jacob & Co. for an ultra-luxe timepiece collaboration.

Photo Credit: Courtesy of Jacob & Co.

After 20 years of mutual respect and friendship, Ronaldo and Jacob & Co have collaborated on a watch collection that commemorates the soccer legend’s success. This one-of-a-kind partnership gives birth to the Jacob & Co X CR7 Epic X Flight of CR7 and Heart of CR7. This debut collection is set to be followed by entirely new designs. 

Ahead of his departure to the 2022 Qatar FIFA World Cup, Cristiano Ronaldo personally received the first Jacob & Co X CR7 Epic X piece in Lisbon. The champion immediately started wearing his rose gold Flight of CR7 with a bezel set with 26 baguette-cut diamonds. 

Photo Credit: Courtesy of Jacob & Co.

By now, Cristiano Ronaldo is a household name. The Portuguese soccer hero is a once-in-a-lifetime caliber of player. Ronaldo has won the prestigious Ballon D’or five times and led his birth nation to its first-ever Euro Cup in 2016. This level of excellence aligns perfectly with Jacob & Co. 

Photo Credit: Courtesy of Jacob & Co.

The Jacob & Co X CR7 Epic X collection is a profoundly personalized version of the Epic X. It has all its identity markers: a 44 mm case with X-shaped lugs, a smooth and polished or diamond-set bezel, and a colored crown and flange. It’s powered by one of Jacob & Co’s most emblematic calibers. This skeleton movement offers striking architecture. Its two vertical pillars form the central part of the X shape initiated by the lugs, whose entire design gave the name Epic X. 

In the Jacob & Co X CR7 Epic X collection, these two pillars are designed to represent Cristiano Ronaldo and the CR7 brand. The left pillar takes on the shape of Cristiano Ronaldo himself in various postures while the right one bears the CR7 logo and the man’s hand signature, both engraved in bold letters.

Photo Credit: Courtesy of Jacob & Co.

The skeleton barrel cover is shaped like a football. Another image of Cristiano Ronaldo himself, wearing his iconic, lucky number 7 jersey, is printed on the caseback’s tainted sapphire crystal. This first collection is based on the design of Jacob & Co’s 2022 novelty, the Epic X V2. In the upcoming months, and throughout the 5-year span of this partnership, further developments with exclusive and all-new designs will be revealed.