Audemars Piguet 2012 Ad Campaign

  Just in time for the opening of Salon International de la Haute Horlogerie (SIHH) this week, Audemars Piguet has relesed images from their 2012 advertising campaign. In celebration of the 40th anniversary of the iconic Royal Oak timepiece, the Manufacture has created a new brand campaign with stunning visuals and the powerful tagline: “To break […]

By Adrienne Faurote

Franck Muller & Roberto Cavalli Co-Branding

The Roberto Cavalli Group has combined with the Franck Muller Group to sign a co-branding contract for Roberto Cavalli watches starting in January 2012. One of the most influential international Italian brands, The Roberto Cavalli Group, and the Swiss company leader in extravagant, high-end watches, The Franck Muller Group have announced that they have signed a contract for […]

Breguet Brings Historic Pocket Watches to Beverly Hills

  The Breguet Boutique on Rodeo Drive is welcoming back four historic pocket watches from the 18th and 19th centuries previsouly showcased in the J. Paul Getty Museum in Los Angeles. All four watches were sold in the 1800s, with three of them being designed in the late 1700s. They are all from the Breguet Museum […]

Baselworld Preview

  Baselworld—the World Watch and Jewelry Show—opens its doors in just eight short weeks. On March 8, Basel, Switzerland will host around 1800 companies from the watch, jewelry and precious stone industries as they showcase their newest developments and innovations. Mira will debut its first ladies collection. The Fée Céleste sparkles with 166 diamonds and tells […]

Rolex Becomes Official Partner Of USGA

  Thanks to a multi-year extension and expansion deal, Rolex will continue its long standing relationship as a worldwide supporter of  the United States Golf Association. With this arrangement, Rolex becomes the official partner of the USGA. Not that this tye of sponsorship is new to the Swiss watchmaker. Rolex is currently the official timekeeper at […]

The Swatch Group’s Most Successful Decemeber Yet

Having the strongest month of turnover in December, The Swatch Group exceeded CHF 7 billion for the first time in the company’s history with group sales of watches and jewelry up 21.7%. The most significant growth came about in China The group’s watch and jewellery division recorded sales of CHF6.31 billion. In addition to its individual […]

5 Questions with Bell & Ross President Stacie Orloff

1.  Tell us some of the most exciting developments at Bell & Ross today?  We continue to stay true to our heritage of producing watches inspired by Aviation and Military with our newest and very exciting introduction of WW1. This collection pays tribute to the first wristwatches worn by pilots in the 1920’s.  It completes […]

TAG Heuer Opens Second US Flagship

On Monday January 16th, Swiss watchmaker TAG Heuer will open its second US flagship boutique in the luxury wing of the Adventura Mall in Florida.  The new 800 square-foot space will give watch enthusiists the ultimate shopping experience with accessibility to an extensive assortment of high-end TAG Heuer timepieces, exclusive & limited-edition styles, lifestyle accessories […]

Liquid Time: The New HYT Watch

The first timepiece to feature mechanical and liquid time indications will be unveiled at BaselWorld this spring by HYT- the Hydro Mechanical Horologists. With 65 hours of power reserve, the high tech watch movement boasts a liquid module thanks to two pistons moving the liquid in the tube.  The actual piece is not yet created, […]

Hublot CEO Steps Down

  The CEO of Swiss luxury brand Hublot, Jean Claude Biver has announced he is stepping down from the position. Taking his place will be Ricardo Guadalupe, former Hublot managing director. Despite the chance, Biver isn’t entirely out of the picture. He will serve as Hublot’s board chairman, and continue to provide input into the company’s business […]

Montblanc Watches To Out Sell Pens

  While Montblanc may be best know for their ink instruments, it’s their watches which are seeing the most growth within the luxury goods company. Sales of the signature fountain pens from this century old company now account for less than half of the sales at Montblanc. The brand now includes expensive luggage carriers, diamond […]

Over-The-Top Watch Winder Cabinet

For those who live a lavish lifestyle, the “Gigantic” watch winder all-in-one cabinet goes above and beyond in storing valuables.  The Kudoe Schli Matz watch company, this single unit features 42 slots to wind collected timepieces controlled by a touchscreen interface to track their placement. With just the click of a button, you can also switch on your […]

LeDIX Eternel by Celsius Watch Phone

One of the newest gadgets on the market is the uber cool LeDIX Eternel by Celsius l watch phone. Clad in an armour of black titanium and blinged out with 308 diamonds (totaling 85 carats ), this special edition piece also boasts an impressive tourbillon beneath a sapphire crystal breast-plate and skeletonized cover. It took the […]

Steve McQueen’s Tag Heuer Monaco Calibre 12 Automatic Chronograph

  Steve McQueen’s favorite watch the Tag Heuer Monaco Calibre 12 Automatic Chronograph, has debuted in a new version. The TAG Heuer Monaco seriesas originally introduced by Heur in 1969 in honor of the Monaco Grand Prix and worn by the Hollywood icon in his 1971 film Le Mans. The updated classic has is a square case designed rugged […]

Cartier Grand Complication Skeleton Pocket Watch

Gearing up for SIHH in Geneva next month, Cartier will be unveiling a special timepiece inspired by the 1930s. Another one of the brand’s “grande complication” the white gold pocket watch with white gold chain features a tourbillon, perpetual calendar and monopusher chronograph. The design boasts skeletonized Roman numerals and a mechanical hand-wind Calibre 9436 […]

Ten World Records Set At Jaeger-LeCoultre Unique Auction

  Last month at Paris’ Jaeger-LeCoultre’s Unique Auction not only brought out some top bidders but also set ten world records. This was the largest Jaeger-LeCoultre collection ever offered for sale. Of the 565 pieces from the 180 years of Jaeger-LeCoultre history, approximately 345 were sold with the vintage watches including pocket watches, divers and […]

The Hublot King Power Unico GMT

  Hitting the market early 2012, the King Power Unico GMT from Hublot is a sporty modern timepiece which features rotating satellites to display 24 timezones at once. The design features displays of cities which go from bezel to dial, all in different font sizes. Four GMT discs attached together and all linked to move […]