Sunseeker International's brand new luxury 74 Sport Yacht will make its world premiere at Cannes Yachting Festival later this year.

With Roland Garros in full swing, so is Longines who takes on a role that goes further than just being a sponsor and a timekeeper. For the event, they not only support the current generation of tennis players but also bring in the legends from yesterday and unite them with up an coming aces. For the event, Longines created a temporary tennis field at one of the most epic locations ever, right under the Eiffel tower.

Luxury watchmaker Richard Mille enters the high-end jewelry watchmaking space with its new women's RM 71-01 Automatic Tourbillon Talisman.

Ultra-thin watches: not too long ago this was the exclusive territory of dress watches. Brands like Vacheron Constantin, Patek Philippe and Piaget, ruled in this domain. Yet as many things in the watch industry change, so also this. In more recent times having the world's thinnest mechanical watch (with or without a complication) seems to have turned into a showdown between Piaget and Bulgari, who put a distinctly different spin on things!

Greubel Forsey will launch the new Double Balancier Sapphire, an 11-piece edition, exclusively to its North American market.

As a photographer, my work takes me all around the globe. While this never happens without a mechanical watch around my wrist, I have to admit that it is usually my iPhone that provides me with the right time in the timezones my colleagues and family reside. Glashütte Original is determined to change this with the new Senator Cosmopolite, which was my travel companion during a recent trip through Asia.

Ferrari GTC4Lusso is the successor to the Ferrari FF, a car which looked similar but has less-fluid lines and, to my eye, was much less attractive.

La Maison BOVET is more than luxury watchmaking; it is the embodiment of passion and respect for transmitting deep understanding to the next generation.

Few brands have such an extensive collection as Hublot, yet also few brands have so many highlights in its collection as well. Its passion for innovation has not only revolutionized the industry but also resulted in watches that combine visual beauty with mechanical excellence, and lots of it. To pick favourites from such an extensive array of masterpieces is a daunting task by itself, but when we utilize the freedom that the term 'favourite' provides us with, the following are our high rankers!

Loren & JR Ridinger, founders of Market America|SHOP.COM will soon welcome their new Rossinavi superyacht, Utopia IV, into their family.

Airstream Special Edition Tommy Bahama Travel Trailer offers a luxurious opportunity to unplug and relax without forgoing the small comforts of home.

The official watch of the Monaco Grand Prix, TAG Heuer hosted its White Party with Tom Brady, Bella Hadid and race winner Daniel Ricciardo.

Hublot's CEO, Ricardo Guadalupe, announces professional football player David Luiz as the new Friend of the Brand at Harrods.

It is for sure an overused word in the industry: icon. A lot of watches are identified as such, yet few fully deserve all the credits that come with it. One that most certainly does it the Regulator by Chronoswiss. Now celebrating its 30th anniversary, the regulator is a milestone in watchmaking, introducing a whole new way of checking the time on the wrist when it was introduced in 1988.

Roger Dubuis, Pirelli, Lamborghini: three iconic names in their respected fields that come together in a unique event. In the 'Run to Monaco', they are taking some of the world's most exclusive and exotic cars in an epic road trip through the south of France to the principality of Monaco. Last year Haute Time participated in this high-octane, high-speed event, driving a Lamborghini Aventador, of course, fitted with Pirelli tires.

It must be painful to the other sex, but women have a far larger range of watches to choose from. While many men immediately look elsewhere when there is even a hint that a certain model might also be worn by the fairer sex, women do not have these issues. In fact,