It is a battle of titans, as Bulgari and Piaget compete with each other to create the world’s thinnest mechanical watches. In this battle, Piaget can bow down on a much longer history as it started its legacy in 1957 with the 2mm thick manual wind caliber 9P, followed in 1960 with the 2.3mm slender automatic caliber 12P. Over the course of the decades, it has mainly used these thin, and small, calibers to offer its designers almost unrestricted freedom, which has resulted in turn in some of the most breathtaking dress watches in the world.

Swiss haute horologer, Hublot teamed up with baseball legend, Jose Bautista to create Classic Fusion Special Edition "Jose Bautista".

At SIHH 2018, Parmigiani unveiled Kalpa Chrono And Kalparisma watches creative designs, exceptional materials and innovative movements .

It was one of the highlights of last year’s Baselworld: the Zenith Defy El Primero 21. While the El Primero itself has already set the standard of its chronograph to 5Hz/36.000 bpm in 1969, allowing you to measure with a 1/10th of a second accuracy, the El Primero 21 exceeds this tenfold. Running at a staggering 50Hz, the chronograph measures up to 1/100th of a second, and does so with a central seconds hand, which makes this accomplishment all the more tangible.

The 'Seamaster Olympic Games Gold Collection' is designed to represent the gold, silver and bronze medals that winning athletes receive

When you say Richard Mille, every watch connoisseur knows that you are talking about some of the most advanced, if not the advanced, mechanical sports watches in the world. Pushing the boundaries of watches that can take a beating, yet often still feature delicate complications such as flying tourbillon’s, has become a way of life for Richard Mille. However, this is not the full story. The beauty of the watch is equally important, and also for this Mille has a keen eye.

While the SIHH takes place in the Palexpo halls of Geneva, this is not the only place in the city where you can find the latest and greatest watches. In the downtown area, brands that are not officially part of the SIHH setup shop on boats and in the exclusives hotels near the lake. For them, Baselworld is often the main fair to introduce their new models, but that didn’t stop them to bring a few novelties to Geneva as well!

While the birth of the Royal Oak was already a breakthrough in 1972, the introduction of the Royal Oak Offshore was nothing less when it hit the market in 1993. A revolution, because the trend for oversized wrist watches was still in its infancy and the Royal Oak Offshore, yet one that was determined rather quickly in favor of this new Audemars Piguet, as it was big, bold, and yes, beautiful!

Hermès, the Parisian company known for its artistry and craftsmanship, made its first appearance at the recently concluded Salon International de la Haute Horlogerie (SIHH) in Geneva and it did not disappoint